About Us
We’re not a big agency, and that’s the point. Mountaintop Marketing was built to give small businesses the support of a boutique partner.
Built for Small Business Growth
Mountaintop Marketing was established to provide agency-level expertise to small businesses that require effective marketing solutions. We’ve helped clients grow traffic, generate leads, and improve conversions without bloated processes or one-size-fits-all solutions. If you’re looking for a strategy that’s focused and built for your business, we’re ready.
Our Team
Rachel Keller
Founder
The founder of Mountaintop Marketing, Rachel Keller, has 12 years of B2B marketing experience. She has experience running many types of successful marketing campaigns such as email marketing, paid search, social media, and multi-touch campaigns. Rachel also has experience with blogging, branding, content creation, SEO, and other forms of inbound marketing. She is an expert in HubSpot, helping businesses streamline their processes and drive growth.
Rachel has a passion for marketing and is constantly learning about new marketing tactics. She is knowledgeable and is working towards getting certifications including Google Ads and Hubspot.
Rachel earned a Bachelor’s degree from Towson University in e-business and information systems. She learned a great deal about different aspects of businesses that occur online and different online tools to assist with digital marketing.
In her spare time, Rachel is an avid traveler. Visiting all 50 states is on her bucket list – she’s currently at 20, only 30 to go!
Mike Shinners
Co-Founder
The co-founder of Mountaintop Marketing, Mike, has a passion for creative design and analytics. He has experience with positive results in digital marketing, including website design, email, ads, image design, video editing, social media, and multi-touch campaigns. He is proficient with programs in the Adobe Suite such as Photoshop, Lightroom, Premier Pro, After Effects, and InDesign. He’s a photographer on the side and loves to work on editing. He enjoys Microsoft Excel and drawing logical conclusions from numbers. He is currently certified in Google Ads.
Before making the switch full-time to Mountaintop, Mike worked for 8 years at Morgan Stanley. He worked within the Wealth Management silo of the firm so he has a background of experience in service and analytics. Throughout his Morgan Stanley tenure, he was able to work and meet with many different personalities and teams at the firm.
Mike earned a Bachelor’s degree from Towson University in Business and Finance.
In his spare time, he enjoys photography, playing the guitar, and traveling to nature destinations.
Our Values
We care about doing great work with people we genuinely believe in.
Growth Mindset
We’re curious and open to change. As marketing evolves, so do we.
Transparency & Trust
Trust starts with being on the same page. We’ll share the process, progress, and results with you.
Data-Driven Decisions
We use data to guide every move, helping you make smarter choices that lead to measurable outcomes.
Let’s Grow Something Great
Let’s talk about how Mountaintop Marketing can help you reach your marketing peak.
Let’s Talk